Goldman Sachs's and the Devil Blog

I did a column for Bloomberg on Monday about Goldman's Sach's problems with a blog called Goldmansachs666. You can read it here, and also see the discussion I had about it on Bloomberg TV here. The blog itself seemed a bit put out, which wasn't what I was expecting, since I was defending it's right to exist. I suspect banks are going to have a hard time dealing with the kind of populist public scrutiny they are now gojng to come in for. Goldman actually does a better job of PR than most. But thet still have a lot to learn.